This section focuses on secondary sources available at the Erasmus University Library.
Below you will find databases which include statistics, consumer behaviour data, trends, country and industry analyses, and company reports.
DMEF Academic data (via WRDS)
Direct Marketing Educational Foundation (DMEF) provides US customer buying history data (from the 1990's) from nationally known catalog and non-profit database marketing businesses.
Equity research reports provide investors with detailed financial analysis and recommendations on whether to buy, hold, or sell a particular stock. Usually published by an investment bank, they are used to make informed decisions.
Types of equity research reports:
Below is a list of databases for current and historical equity research reports:
MarketLine Advantage provides a selection of influencers by a topic, based on the relevance of their tweets, extent of their networks, and follower engagement to highlight emerging trends.